Hip-hop artist and songwriter, Villa collaborated with creative director and actor KayRay to bring his new single ‘Sippin’ to life. With a nostalgic vibe for visuals paired with heart-wrenching lyrics, the music video really allows Villa to shine as an R&B artist. Produced by the master-mind J-Statik, the song was inspired by the end of a toxic relationship and how easy it is to fall into a place of deep sadness and betrayal masked with substances like alcohol. Inspired by 80’s music videos, the scenes allowed Villa to show his versatility through these characters. From electric-guitars and leather jackets, to a white empty bedroom with unlit candles and empty bottles to a Prince inspired bathtub scene, combined with silhouette shots and lots of smoke machine - KayRay and her team of young talented women brought a new perspective of how we see brown artists in these elements.
With a plethora of music scheduled to release in 2020, Villa will be sharing new music along with videos this summer featuring upcoming directors and producers.
Hip-hop artist, singer, songwriter and composer, Villa made his musical debut as a member of 'The Zoo Babies'. Although he coerced his way into the group saying he knew how to rap, it was his first time and to their surprise their first song turned into a little viral sensation called ‘Supreme Duffle Bag’ 2011. Before releasing music as a solo artist, the Toronto native made major strides with his magnetic energy and talents leading to song reviews on ‘The Needle Drop’ by Anthony Fantino, and opening for platinum selling artist Ace Hood. Following the release of his first solo single ‘Ma de Saun (Ride Round)’ off his debut EP ‘DRUGS x PROPAGANDA’, which was mentioned by the official OVO Sound Radio Twitter page for artists to look out for, Villa became more confident in his music. Especially with the releases of his songs titled OMW, and Run It topping the Northern Bars Playlist by Spotify Canada and being featured on Toronto's biggest Hip-Hop station FLOW935 FM on a segment called ‘Made in Toronto’. According to his interview with BBC London Radio’s Sunny and Shay, he’s been cooking up new music alongside some creative videos. He hopes to create and touch more people through his song and narrative.